Having a debate while driving down the freeway no longer has to be a heated exchange the whole way home. Instead of waiting until you can get back to your computer to hit up Google for the official answer, you can settle your disagreement on your phone.
Everyone’s heard that smartphone use has skyrocketed in the past few years. We are addicted to the instant gratification of browsing on our phones. And thankfully, the phone networks have made a few (yes, few) advancements to help feed our addiction.
Key features that are driving this trend:
- 4G Availability – Yes, availability is the key word here. Many of you know that this isn’t available everywhere, but the possibilities of this service seem endless when you’re struggling to download on your 3G service.
- Video Calling – This new trend is both fun and flirty, and despite it’s critics it’s taking off due to the upswing in the number of people using smartphones. This coupled with 4G will soon be the de facto way to make calls.
- Screen Hardware – Both the size and the touchscreen functionality make using mobile phones for browsing more comfortable.
- GPS – The surge of new services that require location services, like Facebook Places, Foursquare and Gowalla, Internet usage on mobile phones has seen an upswing.
Mobile phones are driving a lot of technical changes. Is your website being left behind? Grab your nearest smartphone and type your web address in. What do you see?
From Mashable.com – March 2011
Author Bio: Valorie Reavis
Social Marketer, foodie, closet geekA marketing professional who has focused primarily on the hair and beauty business for of the past decade, Valorie now runs linkup marketing, a digital marketing agency for the hair and beauty professional. Valorie works to engage clients in the marketing process and help them successfully engage with their clients and community. Energetic and passionate about the industry, Valorie focuses on blending traditional and digital media in order to bring salons closer to their clients.
