There’s no need for a crystal ball, the changes in salon and spa marketing strategy are pretty clear for 2013. They began in 2012 and salons are really starting to feel them in their businesses. Here are some things to look out for this year.
A marketing professional who has focused primarily on the hair and beauty business for of the past decade, Valorie now runs linkup marketing, a digital marketing agency for the hair and beauty professional. Valorie works to engage clients in the marketing process and help them successfully engage with their clients and community. Energetic and passionate about the industry, Valorie focuses on blending traditional and digital media in order to bring salons closer to their clients.