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Sometimes it seems like the people at Facebook simply make words up, especially in the case of one of their latest (and most important) statistics – virality.  Seriously?  Is that even a word?  Before we write a letter to Webster’s Dictionary, let’s refocus on what it means instead because, whatever they call it, it still has a serious impact on your Facebook page performance.

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Author Bio: Valorie Reavis

Social Marketer, foodie, closet geek
A marketing professional who has focused primarily on the hair and beauty business for of the past decade, Valorie now runs linkup marketing, a digital marketing agency for the hair and beauty professional. Valorie works to engage clients in the marketing process and help them successfully engage with their clients and community. Energetic and passionate about the industry, Valorie focuses on blending traditional and digital media in order to bring salons closer to their clients.

Valorie Reavis

Social Marketer, foodie, closet geek
A marketing professional who has focused primarily on the hair and beauty business for of the past decade, Valorie now runs linkup marketing, a digital marketing agency for the hair and beauty professional. Valorie works to engage clients in the marketing process and help them successfully engage with their clients and community. Energetic and passionate about the industry, Valorie focuses on blending traditional and digital media in order to bring salons closer to their clients.

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