Long Beach, CA, USA (July 10, 2012) – Linkup marketing today announced a unique online social application for the hair & beauty industry, called The Shout Lounge. The new concept is a first for the industry and enables the busy beauty professional to manage a social media marketing program targeted to their clients, with content provided by both manufacturers of their choice as well as lifestyle sources, providing the right mix of content to ensure thriving social media marketing.
“Linkup marketing has worked with salons across the globe to provide strategies for successful Facebook, Twitter, YouTube (you name it) campaigns, but many salons and spas simply don’t have enough time, or access to, great content for really successful social media campaigns,” said Valorie Reavis, Founder/CEO at linkup marketing.
The Shout Lounge is a first-of-a-kind social media application for manufacturers and media outlets looking to enrich the consumer relationship with their salons. The online solution allows hair care manufacturers, and other companies with content perfect for the salon and spa client, to upload content in the form of tweets, Facebook posts, blogs and images. The Shout Lounge then provides a place for salons and beauty professionals to view and broadcast the information they want to straight to their social media streams.
“The Shout Lounge closes the communication gap that exists between manufacturers and their end customers,” said Reavis. “For the salons, it solves the very real problem of having enough content to send to their clients that is engaging, informative and educational. For manufacturers, it provides a place to store information and content for their clients (the salon) to utilize.”