The Salon Marketing Resource
Pinterest has captured the interest of most marketers and small business owners that love anything that allows them to share their inspirations and creative spirits. It's a place for us to 'pin' the heck out of anything and everything we love and plan to do or try....whenever we can get to it! … Read More
Up until now, salon spa owners have struggled with the question of how to involve (or control) how their team acts on social networks. One of the most common questions when it comes to starting a social media campaign, and it's not a bad question by any means because there is more than one way to … Read More
Your marketing activities are not a chain of islands, isolated from each other and surviving separately. Your marketing is more like Chicago. A hub in the center of a complex network of marketing activities with traffic in and out, all with unique objectives but with an overall purpose - to arrive … Read More
Gone are the days that your website guru and your social media guru didn't know each other and could operate without even knowing what the other one was up to. The gap between search engine optimization and social media has been closing for several years with Google Social Search in 2009 and a … Read More
Raise your hand if you have a Facebook page? A Google+ page? A Twitter account? A YouTube channel? A Flickr account? How about a Tumblr account? Dare we ask about MySpace? It's hard to keep up, isn't it? Social media marketing has become an expectation for small business, but an activity that … Read More
Glimpsing through old pictures typically makes you think at least once, "What was I thinking?!" Same thing goes when it comes to online brands - but the worst thing is that mistakes online are more permanent than a tattoo. Check out some of these well-known websites when they first launched, … Read More
Twitter can be a game of volume; the more you tweet the more exposure you get. With the volume of tweets on the twittersphere, you have to talk a lot to be in the conversation. … Read More
Everyone has a certain limit of extra space in their heads. This extra space is allocated to things that we choose to pay attention to for either relaxation (it happens) or even being productive. For example, reading a book, watching the television or reading your favorite blog. People are making … Read More